IDL Content Engine

Everything your content team needs to build IDL's audience before Season 1. Built overnight by Genos 🦾

567

TikTok Creators Found

55

YouTube Creators

50+

Clip Ideas

5

Content Pillars

8

Outreach Templates

6

Viral Mechanics

🚀 Quick Start — This Week

Read the Content Playbook — understand the 5 pillars and weekly cadence Start with Clip Ideas #1-10 (all quick edits from existing footage) Follow the 2-week posting schedule starting Monday (2x daily TikTok) Review Viral Mechanics — especially the "Reaction Bait Framework" DM Tier 1 creators (15 reaction specialists) using outreach templates Send 10-15 creator DMs per day on TikTok Cross-post best performers to IG Reels + YouTube Shorts Verify @sgsmoooth and @kessandhanreacts — confirmed handles from scrape

🎯 Key Findings

@sgsmoooth = SG Smooth (confirmed via TikTok scrape — found in #dancereaction + #kpopreaction)
@kessandhanreacts = Kess & Han (confirmed — found in #kpopreaction + #choreographyreaction)
Justice TV and low vanta dance — still unverified, search TikTok directly
1MILLION Dance Studio — already participated in IDL launch event, re-engage!
43 high-relevance creators with "react" in their TikTok name/bio
20 creators found across multiple dance hashtags (strong cross-category signal)

📁 What's In Each Section

Content Playbook — 5 content pillars, weekly posting cadence, 30 video ideas, cross-platform repurposing, reaction bait framework
Clip Ideas — 50+ specific clips organized by pillar with hooks, formats, team assignments, and effort levels
Viral Mechanics — What makes dance content go viral, algorithm insights, hashtag strategy, growth targets
Posting Schedule — Day-by-day 2-week calendar with exact times, captions, hashtags, CTAs
Outreach Templates — 8 copy-paste DM templates for different creator types